Dream Student Discovery Workbook

Unlock the Secrets to Attracting More Loyal Students to Your Studio
 
What’s Inside?
This powerful workbook takes you through a proven process to identify and define your Dream Student. Here’s what you’ll get:
 
Studio Marketing Crash Course
X3 Golden Rules of Studio Marketing
 
Mindful Marketing 
X5 Important Questions Designed to: 
Create marketing messages that resonate with your ideal students 
Help them choose your studio over the competition.
 
Magic Questions 
X10 Questions Designed to: 
Help you zero in on the type of students who fit your studio perfectly.
 
Student Profiles
X3 Detailed profiles of your:
Core students - Understand your primary target audience.
Secondary students - Identify potential customers who may be interested.
Tertiary - Explore niche markets or future growth opportunities.
 
Studio Profile
X1 Studio profile to:
Get clear on what makes your studio unique 
Psychology 101 - Learn how to communicate that to your dream student.
 
Why Choose You?
X3 Critical questions that will help:
Highlight your studio’s unique selling points.
Set you apart from other studios
 
Competitor Analysis
X3 Analysis Forms to help your studio:
Stand out - Identify Your unique selling points.
Analyse other studios: Assess what they do well, and not so well
Uncover gaps in the market - Find untapped opportunities.
 
Cheat Sheets
X2 Cheat Sheets, with:
22 Essential Cheats
Plus, real-world examples to spark your creativity. 
 
 
Why This Workbook?
This workbook delves into the heart of what makes your studio unique and teaches you how to communicate that to those who matter most - your future students. It’s easy to follow, actionable, and, most importantly, effective.
 
 
Who Is This For?
Whether you're a seasoned studio owner or just starting out, this workbook is designed to help you refine your approach and attract students who will love and stay loyal to your studio.
 
 
Take the Next Step in Your Studio’s Journey
Your dream students are out there, and this workbook is your map to attracting them. Don’t let your studio be just another option - become the go-to choice for those who resonate with what you offer.
 
 
Ready to get started? Get your Dream Student Discovery Workbook today and attract more loyal students!
 
Client Testimonial
“I, like many yoga teachers, am not temperamentally inclined to marketing but Gilly’s Dream Student process was like a fabulous contemplative and focusing practice!
 
I had been all over the place with my marketing efforts—as a yoga teacher and practitioner—and I thought I just wanted to share the benefits with everyone. But this approach was just not getting me the results I hoped for, and as it turns out it wasn’t true, so it makes sense that it wasn’t working.
 
Gilly’s Dream Student process helped me organise my intentions, refine my vision and clarify what I really wanted to offer and to whom. Now when I prepare marketing strategies for my classes, courses and workshops, I am clearer about who I want to speak to and how best to convey my message in order to reach my dream audience.
 
Gilly is patient, skilful and fun to work with. Do yourself a favour and let her work help you in your work!”
 
Cathi Murphy Yoga hOMe Sligo